The Most Beautiful Swiss Books is an annual Swiss competition that recognizes excellence in the field of book design and production. Each year, the award-winning books travel to be displayed around the world. This year, as an assignment for the elective class XYZ, we all came together to welcome the awarded books of 2016 and designed an exhibition at the GD Commons.
Having in mind that this space is used for conferences and lectures, we had to propose an exhibit that could be easily moved around and reorganized.
"Reading Reading" is a celebration of books and the reading experience. This exhibition prompts an interpretation of reading as both a verb and a noun — a process, as well as an object to be examined. How and what are you reading?
As part of the Concept Team, we got away from the idea of the white cube. We focused on the experience of reading a book and wanted to offer a space to comfortably enjoy them. We aimed to showcase these products of graphic design as a they normally live in the world, in conversation with other products of design. And so, the answer was to pair each book to a chair so visitors could sit down and read.
I was also part of the Installation team which involved exhibit design and production, additionally to the curation of the chairs we displayed (designed by RISD alumni and students, as well as property of RISD).
The exhibit design involved placing the title of the exhibition, the introduction and the labels for each book and chair on the floor.
February 27, 2018
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