Dynamic logo designed for an architecture studio whose approach is to transform houses in residences preserving the essence and the exterior identity of the most popular neighborhoods of Bogotá. A clash between contemporary and vintage. Kind, vigorous, casual and unique were the concepts that the typography follows; the intervention in its shapes and a complementary element, the tip of the "t", represents a contemporary icon of architecture.
The big challenge: Create a versatile logo that communicates trust and consistency for the studio purpose.
The Client: Residente